New Balance joins Water Polo Australia as Official Apparel Partner

Published Wed 20 Oct 2021

Global athletic leader New Balance will become the Official Apparel Partner of Water Polo Australia across all its national squads and teams, as well as at major events.

New Balance, through its licensee Belgravia Sports Apparel (BSA), will provide the team uniform for all Aussie Sharks and Aussie Stingers squads, as well as for the National Age Group Program squads, and all Water Polo Australia staff and officials. 

Water Polo Australia is pleased to welcome Belgravia Sports Apparel (BSA) as the partner in this four-year agreement. BSA are the Australasian elite teamwear partner of New Balance, supplying both supporter and performance products for all elite partners.

Water Polo Australia CEO, Richard McInnes, said the organisation is thrilled to partner with well-known, iconic, global sporting brand, New Balance.

“Water Polo Australia is pleased to have New Balance join our stable of sponsors as our official apparel partner.

“It will be the first time the two brands have partnered in the sport’s history, providing a unique opportunity for both organisations.

“The partnership will extend to our Aussie Stingers and Aussie Sharks squads as well as our pathway squads and support staff,” he said.

New Balance Australia Marketing Manager, Joel Hanlon, said “At New Balance, our job is to aid athletes in their pursuit of excellence, whether that means helping professional athletes win medals, or propelling everyday athletes to live a healthy and active lifestyle”. 

“We are proud to partner with Water Polo Australia and look forward to seeing their squads, staff and officials wearing our uniforms, which offer the perfect blend of performance technology and style,” he finished.

Water Polo Australia’s partnership with New Balance will run from 1 November 2021 through until 31 December 2025.

 

About New Balance

New Balance Athletics, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns and operates four factories in New England and one in Flimby, U.K. New Balance employs more than 7,000 associates around the globe and in 2020 reported worldwide sales of $3.3 billion. To learn more about New Balance, please visit www.newbalance.com.au.


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